NJYOfficial grew organically from a wellness company established in 2011. It was rebranded in 2017 as a collaboration brand. The founder (@notjustyoga) quickly realised with the rising social media environment, brand ROI can be successfully leveraged through collaborations. She left the corporate hustle in 2010 after falling ill through exhaustion, to pursue a happier life. For full story click here.
She’s now a business creative specialising in social media & digital engagement driven by business strategies aimed at increasing ROI. Her osteopathic qualification alongside her beliefs in self care being link to success. Has lead to her influencer status, The Business Yogi & blog surrounding her entrepreneurial lifestyle – (covering fashion, beauty, wellness, travel & business). Where she’ll be launching her own lifestyle e-commerce store, NJY Style in June 2019 selling all covered in her blog!
Travel in Style: Nénão T Where the fashion & arts industry collaborate to showcase designers for an amazing jet set life. Our AW 2018 was Brazil themed featuring artist Gustavo Nénão debut in London. Follow @njyofficial for event updates!
Gustavo Nénão x Not Just Yoga
“Thank you so much Not Just Yoga for collaborating and showcasing my London debut at Travel in Style charity art & fashion event. Love your ethos of working together to succeed. Look forward to collaborating again!” Gustavo Nénão, Artist & Founder of Nénão
Travel in Style: Solis
Where the fashion & arts industry collaborate to showcase designers for an amazing jet set life. Our SS 2017 Solis: Showcased ‘what to pack’ for a luxury winter sun getaway. Follow @njyofficial for event updates!
Sweaty Betty x @NotJustYoga
INTO App x NJYOfficial
“Thank you so much NJYOfficial for collaborating with INTO App and inviting us down to Travel in Style charity fashion collab event. We had so much fun and hope you enjoy the vlog.” Kristen and Mel, Influencers at INTO App
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